donderdag 10 oktober 2024

DOLLY new muse model: A real DOLLY

Door annemarie991 op oktober 10, 2024

Photo: The real DOLLY Mannequin wearing a Sneak preview ' Petti Spaghetti Dress' from our 20th. Anniversary collection 2025: The DOLLY DINER

DOLLY new muse model: A real DOLLY - A Mannequin resembling DOLLY's original muse model and my daughter Isabella.

For my collection campaigns I used to have our daughter Isabella as the recognizable muse model with the blonde hair, however, she, of course, grew into a teenager. I had to find something else for my campaigns.

The brand name DOLLY

The name DOLLY comes from Doll and I named my brand DOLLY, because Isabella was born as our 5th child after 4 beautiful boys. The first time I dressed her in a dress, I held her up high and said: ' You look just like a Dolly'!

Doll clothing shows bold and big silhouettes, due to the scale, which is just that cute look I want for little girls so DOLLY, my fashion brand arose!

Photo: Muse model Isabella wearing the re-instated Angel Wing dress from AW16 into the Sequin Galaxy dress for AW24

New Model and Campaign photos

For the lifestyle pictures for our DOLLY World, UNIVERSE and next years DINER Collections I have chosen to be more arty, stylistic creative and especially and deliberately use one mannequin dolly because it fits DOLLY brand even more and its very modern in the digital and Ai styled era we are in at the moment. Not to forget the Barbie impression after the movie. It invites girls to become DOLLY to wear DOLLY clothes even more especially because it's not a real girl. Our DOLLY mannequin is the new mascotte from now on to have more brand recognition. You can easily see that it's the DOLLY brand so becomes very familiar for customers and potential customers. For the first years of starting my brand I used my daughter Isabella as the only muse model for DOLLY brand to have 1 familiar face for the DOLLY brand, but she has grown into a teenager now, so I made a mannequin looking just like her.

With different hair colors we show different types matching the colors of clothes creating the art pictures. The mannequin and dresses you see are real, so you see the actual products from the collection. Just like Barbie, who is one face liked by the whole world basically, our DOLLY mannequin is the one familiar and recognizable face for the DOLLY brand. The mannequin is the only actual DOLLY and girls can relate and dress just like DOLLY.